Shorts Frame

Shorts Frames are perfect for campaigns with horizontal or square video assets. By adding a branded frame around your horizontal creator video content, brands can grab user attention as they scroll through the Shorts feed. 

Frame Position

Depending on the design, important information like text, logo and imagery can be added to the space above and/or below the horizontal or square video content. This will allow the key information to always be in view, while not distracting from the video.

Copy & CTA

We suggest using as little text as possible to allow your branding and imagery to shine. Keep copy as close to the following suggestions:

• Headline (100 characters)
• Additional copy (100 characters)

If you would like to include more text than suggested, consider animating to break up the content and allow the user to process smaller pieces of information.

Users are unable to click directly from the video space to a landing page, so there is no need for a CTA button. Call to actions should be included in the headline messaging if necessary.