Dynamic API OLV

By connecting to a brand’s API, we can customize the creative to showcase the data provided - everything from sports scoring and betting stats to product pricing and inventory levels.

• Brand Product Feed: Use your brands product catalogue to personalize creatives to each user through product prospecting.
• Brand Custom Feed: Use your brands custom feeds like lottery jackpots, snowfall at a ski resort and more to customize your CTV creatives.
• MiQ Custom Solution: MiQ offers custom API solutions built for your brand and campaign needs. Reach out to your MiQ contact to scope a custom solution for your dynamic CTV campaign.

What is Dynamic Creative and DCO?

Dynamic Creative Optimization (DCO) empowers brands to build programmatic ads with elements that change and optimize to the most impactful creative output based on data signals.