Dynamic Weather OLV
Demos
Dynamic Weather OLV
Creative will populate according to the decision matrix to show creative imagery & messaging specific to the identified weather conditions where the user is.
- Temperature: personalize the creative using temperature degree ranges or general temperature classifications like cold, mild, & hot
- Weather Conditions: personalize content to match weather conditions like rain, snow, sun, hail & fog
What is Dynamic Creative and DCO?
Dynamic Creative Optimization (DCO) empowers brands to build programmatic ads with elements that change and optimize to the most impactful creative output based on data signals.
Dynamic Weather OLV Starter Kit
Design Assets
Asset
Video Files
File Types Accepted
.mp4 or .mov
Asset
Existing Media Files
File Types Accepted
.psd or .ai
Asset
Fonts
File Types Accepted
.otf or .ttf
Asset
Logos
File Types Accepted
.png, .jpg, .psd or .ai
Asset
Images
File Types Accepted
.png, .jpg, .psd or .tiff
Asset
Animation
File Types Accepted
Storyboard or written concept
Asset
Copy
File Types Accepted
Approved copy only
Asset
CTA
File Types Accepted
Approved CTA only
Asset
File Types Accepted
Video Files
.mp4 or .mov
Existing Media Files
.psd or .ai
Fonts
.otf or .ttf
Logos
.png, .jpg, .psd or .ai
Images
.png, .jpg, .psd or .tiff
Animation
Storyboard or written concept
Copy
Approved copy only
CTA
Approved CTA only